Having a website without social media is like having a car without gas. Sure, you can sit in it, but you won’t get very far!
Hey there fence-sitter!
Are you still on the fence about the incredible benefits of social media? It’s time to hop on down and join the party!
Here are some facts about the use of social media and return on investment (ROI) for businesses compared to traditional media:
- Social media usage is on the rise. In 2021, it’s estimated that there are over 4.4 billion active social media users worldwide.
- Compared to traditional media like TV, radio, and print, social media is generally a more cost-effective way for businesses to reach their target audience.
- Social media platforms offer advanced targeting and segmentation options that can help businesses reach the right people with their messaging.
- Social media can also be a more engaging way for businesses to connect with their customers and build brand loyalty.
- According to a survey by HubSpot, 84% of marketers found that social media helped them increase their brand’s exposure, and 75% found that it increased traffic to their website.
- In terms of ROI, social media can offer a higher return compared to traditional media. A study by The Manifest found that businesses that invest in social media marketing are more likely to see a positive ROI compared to those that invest in print ads or TV commercials.
Traditional media still has its place, but let’s be real – social media is the MVP of marketing. It’s cost-effective, engaging, and the go-to for connecting with your audience and driving results. Don’t miss out on the action – jump on the social media bandwagon and start seeing some serious business benefits.
